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Jeff Houck

The Tampa Tribune’s food writer since 2005, Jeff Houck covers the way people live through their food. He also hosts the Table Conversations food podcast and believes that everything crunchy is good.

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The Poor Porker Branches Out With New Ventures, Locations [Lakelandia Meets Portlandia]

Posted Sep 23, 2013 by Jeff Houck

Updated Sep 23, 2013 at 04:48 PM

The Poor Porker

If it’s fall, it means that The Poor Porker food cart is back in action during the Downtown Farmers Curb Market in Lakeland on Saturday mornings.

In February, I profiled Porker owners Jarrid Masse and Robyn Wilson, the chefs-turned-junkers-turned-you-can-do-it entrepreneurs who just so happened to make OHMYGAWDTHEYARESODELICIOUS beignets from their street cart.

You can read the full story here. (Belated thanks to the Lakeland EDC for archiving the story. Gosh, I wish more people did that with their valuable editorial content. But I digress.)

Anyway, the couple took the summer off to work on various projects, which included not being in the Florida heat. Saturday was their third weekend back on the cart.

The Poor Porker

And like the swans returning to Lakeland, the devoted Porker faithful returned to see them make delicious fried dough.

Actually, calling them fried dough is unfair. Doughnuts are fried dough. Cronuts are fried dough.

This is not a doughnut or a cronut.

These are more like angel pillows, fluffy goodness covered in sugar and cinnamon, and in some perfect cases, confectioners sugar and bacon.

Am I being overly dramatic? I sure hope so.

The Poor Porker


Oh, I get it. You were probably waiting for these words.

The Poor Porker

Yes, it reads, “Churro.” And “Vietnamese cinnamon.” And “salted caramel.” Because, you know, you can just get that combination anywhere.

The Poor Porker

And there she is, in all of her magnificent Mexican Southeast Asian salty and carmel beauty.

My lawd.

Anyway, Masse and Wilson have very big plans ahead. They’re opening a permanent location in Lakeland. And another in Portland. And they’re helping start an entrepreneurial incubator.

Well, I’ll let Jarrid tell you in this little video I shot last weekend.

At this rate, we’re gonna need more Vietnamese cinnamon.

Oh, there are a few more bits of news.

Robyn has started an apron company using reclaimed apparel and leather scraps.

And she is scheduled to be featured in the March issue of Marie Claire magazine in a spread about women in fashion and food. This on top of the Food & Wine magazine mention they got in March of this year.

So there’s that.

Other than those tidbits, not much really is going on with them.

* * * * *


* The Poor Porker

* The Poor Porker on Twitter

* Droolius reviews The Poor Porker

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